Shoots
Concept to frame — art direction, model casting and styling for campaigns and editorial across Malta and Gozo.
I provide art direction, model casting and styling for campaign and editorial shoots. The approach comes from fifteen years of editorial work, where I spent my days deciding what went in the frame. I know what reads as premium because I built premium pages for a living.
I have handled art direction, casting and styling for campaign shoots with Sigma, Lottoland, Vivo, Palazzo Parisio and Mavenry. There's a selection in the portfolio below.
Frequently asked questions
Yes. I cast for commercial campaigns and editorial shoots based in Malta, sourcing talent that fits the visual tone of the brand, whether that means street-cast faces or agency models.
Yes, as part of the art direction. That covers set pieces, tableware, textiles and the background details that give a shoot its atmosphere.
Yes. I work with production teams and agencies who come to Malta for campaigns and editorial shoots, providing casting, styling and art direction on the ground. I know the local locations, the talent pool and the logistics of producing work on the island.